Plastic Oceans Chile signs an alliance with Searious Business to help Chilean companies turn circular.

Since its founding in 2017, Plastic Oceans International has been on a mission to raise awareness about plastic pollution and foster sustainable communities worldwide. They advocate for solutions both on national and global levels. Recently, the organization has seen an increase in brand owner outreach about packaging and business model transformation. Companies no longer ask “why” they need to change. They want to know HOW to change.

The pilot project initially focuses on the Chilean market, which currently consumes approximately 990,000 tons of plastic annually yet recycles only 9,6%, of which almost 80% is post-industrial plastic. However, in the last few years, Chile has shown to be a progressive market for circular initiatives and solutions and has announced a robust legislative agenda focused on the circular economy.

Mark Minneboo, Regional Director for Latin America, elaborates: “As an organization, we work to add value for all stakeholders and push for a circular transformation of society and businesses wherever we can. But as the world changes, so do the way we need to operate as an organization. Generating awareness is not enough anymore. We need to look for new ways to accelerate change. Our mission to end plastic pollution stays the same, it’s more urgent than ever, but it is time to increase our…